So you want to Turn Pro

So you want to Turn Pro

A sea change into professional photography may be attractive but fraught with pitfalls.  Master Photographer and educator, Dale Neill provides an insider’s guide.  He gives a critical analysis of the impact digital has had on the profession and how innovative professionals have coped and profited.  Topics include copyright, contracts, GST, professional ethics, legal liability and professional organisations.  Perfect for photographers considering entering the profession.

What are the ten most useful tips for a successful professional photographer?  How do you survive your first five weddings and or protect the copyright to your photographs?  Dale Neill has wide experience in the photographic industry and as an educator.  For five years he taught new professionals in TAFE, has acted as a technical advisor to photographers and has mentored many successful professional photographers.

This seminar examines the essential qualities a professional photographer requires in an extremely competitive profession.  How do professional photographers make their images stand out from amateur photographers?  How do they justify charging professional fees?  Dale analyses the current state of the photographic profession, the influence of digital and the proliferation of high level cameras.

Wedding, portrait and commercial genres are compared, along with specialist fields and stock photography.  The advantages of membership of professional organizations are examined.  Prices, competitiveness and personal style as contributing factors are discussed.


  • State of the photographic industry
  • Life goals and aspirations
  • Business planning
  • Legal requirements
  • Copyright
  • Contracts
  • Registrations
  • ABN & GST
  • Records management
  • Talent releases
  • Digital work flow
  • Taxation
  • Ethics
  • Acceptance in photographic profession
  • Genres – wedding, portrait, commercial
  • Specialist fields

There are no technical pre-requisites, however this seminar is designed for photographers seriously considering entering the professional industry.

Please bring along a notebook and pen.

You will also need to bring your lunch to enjoy in the grounds of UWA Crawley.

Date: TBA
Location: UWA Extension
Cost: 0.00